UI design
→ wireframing
→ prototyping
→ design systems
using: figma | sketch | zeplin | invision
User Research
→ user interviews
→ jobs-to-be-done interviews
→ market research
using: google analytyics | fullstory
Process
→ design thinking
→ user centered design
→ agile
Strategy + Planning
→ customer journey mapping
→ project roadmapping
→ KPI and business goals tracking
using: notion
Usability
→ usability testing
→ usability heuristics auditing
Branding
→ brand definition
→ microcopy
Technical
→ HTML
→ CSS
→ basic JavaScript